Marketing

How To Write A Compelling Commercial Blog A Quick Guide
How To Write A Compelling Commercial Blog – A Quick Guide
Posted November 3, 2022 by Guy Fagan

When you are crafting a blog try to remember at all times who it is you are engaging with. You are communicating not broadcasting. First, know your audience. What makes them tick? There are generally 4 main personality types in any reader.

Why WordPress Guy Fagan Digital Consultancy
Why WordPress?
Posted October 3, 2022 by Guy Fagan

WordPress is the easiest way to create a website or blog. Choose a custom WordPress installation for the ultimate control over your website.

Guy Fagan Digital Consultancy Blog 10 Reasons To Use Personas In Your Digital Marketing Strategy
10 Reasons To Use Personas In Your Digital Marketing Strategy
Posted September 1, 2022 by Guy Fagan

Personas are fictional characters, which you create based upon your research in order to represent the different user types that might use your service, product, site, or brand in a similar way.  Creating personas will help you to understand your users’ needs, experiences, behaviours and goals. 

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